Trends Marketing Behavioral retargeting
Behavioral retargeting is a form of online targeted advertising by which online advertising is targeted to consumers based on their previous Internet actions.
Stable -1%
Falling -20%
42,000
Pretargeting +20
Demand-side platform -3.2K
Online advertising +15.1K
Cost per impression +2.4K
Pay-per-click +1.8K
Cost per action +1K
Digital display advertising -84
Cost per mille -641
Ad exchange -797
Trends and volumes presented on this page are compiled from public and proprietary data. If you wish to join the panel of sites used to establish these trends, please contact us.
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