Trends Marketing Reach (advertising)
In the application of statistics to advertising and media analysis, reach refers to the total number of different people or households exposed, at least once, to a medium during a given period.
Growing +17%
Stable +11%
6,500
Digital omnivore +248
Gross rating point +2.6K
Reach (advertising) +760
Target rating point -762
Advertising media selection -790
Advertising -13.1K
-
Others
Social media Small business Social commerce Telematics
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