Trends Marketing Diffusion (business)
Diffusion is the process by which a new idea or new product is accepted by the market.
Falling -30%
Stable +10%
3,000
Mass-market theory +153
Price skimming -593
Strategic management -2.3K
Consumer +44.7K
Bass diffusion model -113
Marketing management -864
Marketing plan -2.1K
Marketing -33.2K
Technology acceptance model -6.6K
Networks in marketing -2.9K
Penetration pricing -1.1K
Innovation
Lead user Technology adoption life cycle Schumpeterian rent New product development Crossing the Chasm Diffusion of innovations
Others
Linux adoption Product (business) The Toyota Way Technology The Bible (miniseries)
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