Trends Marketing Database marketing
Database marketing is a form of direct marketing using databases of customers or potential customers to generate personalized communications in order to promote a product or service for marketing purposes.
Growing +33%
Stable +13%
6,200
Lead scoring +658
Demand chain -208
Direct marketing -1.2K
Subscription business model -4.7K
Marketing -33.2K
Digital marketing -36K
Telemarketing -518
Proximity marketing -611
Customer -5.8K
Business-to-business -9.4K
Personalization -6.9K
Customer insight -599
Others
Customer relationship management Product (business) Email management Supervised learning Phone sex
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