Trends Marketing Customer value proposition
In marketing, a customer value proposition consists of the sum total of benefits which a vendor promises a customer will receive in return for the customer's associated payment .
Stable -13%
Stable +7%
11,000
Which customer needs are we satisfying ?
How marketing works with its partners to create and deliver customer value ?
How customer value is created ?
How customer value is created within the supply chain ?
How customer value can be created ?
How customer value is created within the supply chain of the firm ?
How marketing affects customer value ?
-
Customer value proposition +36
Customer equity -239
Web tracking -580
Customer +8.1K
Business model +7.2K
Unique selling proposition +5.1K
Market share -3.3K
Brand -17.7K
Marketing -33.2K
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