Marlboro Friday Trends

Tendances Marketing Marlboro Friday

Marlboro Friday refers to April 2, 1993, when Philip Morris announced a 20% price cut to their Marlboro cigarettes to fight back against generic competitors, which were increasingly eating into their market share.

Tendance Hebdo

En Hausse +33%

Tendance Mensuelle

Stable -14%

Volume d'Intérêt

430

Marlboro Friday - Questions liées

Marlboro Friday - Sujets liés

En Hausse (1)

Marque générique +4

Stable (0)

En Baisse (1)

Marque (marketing) -4.6K

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