Entries by Dixon

Case Study: Do Internal Links Improve Organic Search Traffic?

Search Pilot recently confirmed our understanding that increasing internal linking increases organic traffic. Their report is here. The Main Finding Not only was this test positive, but it was one of our most positive tests to date resulting in a 25% uplift to organic traffic across level two and level three category pages – an additional estimated […]

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The Knowledge Panel Show

A regular Webinar and podcast where a panel of Online Marketing veterans dive into the hard question of the day. The Knowledge Panel is 45 minutes of intelligent, focussed discussion where we know our audience may have as much to contribute as the panel.

Case Study: Position 1 for SEO Consulting

We were delighted to see this in our online support today (7th June 2020). What did Rod Gardner do? Rod puts this number 1 position down to the InLinks tool. Specifically, he thinks that the combination of automated internal links generation and automated schema created the difference. The number 2 result is one of the […]

New & Improved Content Briefs and Content Audits

The content optimization module on Inlinks creates world-class Content Briefs and audits existing content in a totally unique way. You should already be using it for content optimization, but now the module has had an upgrade. Why was the Inlinks Content Optimization Module so Unique? Just in case you were still using those keyword-based optimization […]

SEU: Search Engine Understanding

Search Engine Understanding or SEU is a metric originally calculated by Inlinks in March 2020 within their industry case study report at https://inlinks.net/en/reports/seo-case-study-marketing-56719

Internal Link Optimization

Optimizing your Internal Links can significantly improve your SEO traffic. Unfortunately, Internal Linking is very difficult to optimize manually. Most Internal Link Optimization tools don’t work because they are keyword-based, not topics based. Luckily, Inlinks.net changes all that, by building a knowledge graph of your website and automating the Internal Link Optimization. At the same […]

How InLinks Pricing Works

At InLinks, you can get started for free and grow according to your needs.   You can get the most out of your subscription if you spend some time looking at how the credit system lets you grow at your own pace.  We give you a product that would normally cost thousands of dollars a month […]

Find More Questions by Topic

Today we have launched an enhancement to our Market Trends Tool which helps you rapidly find the questions that are being asked around any given topic. Whilst InLinks already did show questions by topic, this new launch shows promising results. We did some very unscientific benchmarking against another product which is twice the price and […]

Singapore Market Added to InLinks

When you set up a project, you can now select “Singapore” as the default market is you so wish. The difference between target markets This choice dictates what Google API is called when looking up search results. For some industries and keywords, the results may not vary at all, but for others, they could be […]

Find a trending topic

Our Market Trends tool now lets you find a trending topic through a new search functionality. How to find a Trending Topic 1: If you don’t have an Inlinks account yet, register for a free one here. 2: Head over to Inlinks Market Trends. 3: Either filter down to a category by selecting one of […]

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The InLinks Workflow and USP

What makes a strong Digital Marketing Platform? A strong Digital Marketing Platform is is about momentum over measurement. The InLinks workflow discovers the best topic for you to work on next to catch the zeitgeist in your market sector. Then it helps you create content that appeals to humans and machines alike. It creates a […]

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FAQ Schema Generator

InLinks has a built-in FAQ Schema Generator. Inlinks to scan your content looking for questions in your text that you answer succinctly and will then automate the generation of FAQ Schema and show an “accepted answer” using JSON-LD automatically. This means that FAQ schema can appear anywhere on your site, not simply on a dedicated […]

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New way to measure how Google understands content in a verticle

Inlinks has today started a series of ongoing reports for the Online Marketing Industry. Each report selects an industry sector with a keyword triggered market focus. The reports then compare the entities identified on the most relevant content for that market with the entities detected using Google’s Natural Language Processing API. The results show at […]

New Stuff: Improved Javascript code and more

It has been a busy week. The most notable launch was Monday’s announcement that you can now start assigning content briefs to writers, as reported in our “Content Management system for SEOs” post. There are also a few things that were fixed along the way that I never got around to documenting. Adding “Defer” to […]

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Content Management for SEO Content Writers

InLinks has launched the ability to assign content briefs to SEO Content writers, whilst retaining overall control of the content. This turns the Inlinks optimization module into an SEO Content management system. It gives the ability for SEOs who need to delegate content writing to freelancers or in-house teams. Enterprise Collaboration Tool InLinks builds content […]