InLinks has just launched a significant site change, which looks different and adds a new layer of functionality. For the first time, Keyword research at the SITE level is possible in a way that develops keyword ideas, questions and Topics in a way that is contextually relevant to your existing website and business. But much more of that later. Let’s start by showing you the top-level changes… The Main Dashboard This is not where the…
It’s a shocking fact that most keyword research is wrong! Current keyword research for SEO is based around finding a list of keywords with comparative search volumes and some element of competition. (That is to say, how hard it would be to rank for the keyword). Typically, the equation to evaluate the best keywords in a list has been like this: Keyword Opportunity = (Search volume X Cost Per Click) / Level of difficulty This…
Following requests from our users, we have reinstated and improved our Topic Gap tool in our content editor. Understanding what topics Google is seeing the best-ranked content for any keyword and region goes a long way toward content planning. This research can take many hours for every page when carried out manually. InLinks is not only faster but also much more consistent and reliable. 1: How do you find Topic Gaps? After running an audit…
InLinks has launched a revolutionary new topic research tool and methodology. With its new Content Optimization Editor launch, InLinks has totally reimagined keyword research for SEO and introduced meaningful clustering and a whole new approach to satisfying user intent. What is this Keyword Research Tool? (And why is it Different?) Most keyword research is based on looking up a keyword’s search volume and CPC value. The result is a list of literal keyword suggestions which…
Inlinks can now help you optimize Internal links, content, and Schema on Italian websites. Inlinks is a new breed of SEO technology, which was built, from the ground up, around Entities and being able to extract them from any corpus of text and create a knowledge graph from the content, which is then used for SEO purposes. Now, InLinks is able to “Read” content in Italian and extract the underlying entities (or topics) from the…
The Internal Linking Score (aka Internal Link Score or just ILS) is a proprietary metric from InLinks. ILS shows the percentage of link opportunities missed. We calculate it as: The metric is important to SEO. Internal Linking is missed 82% of the time. This is according to the research of over 5,000 sites that are actively looking at target pages for link opportunities. Google talks openly about the importance of a good Internal Link Architecture.…
Our new US Ambassador is: Grant Simmons!
Well – this is a bit of a coup for us. Grant Simmons has been in the SEO industry forever. Before recently taking on Freelance work, Grant was head of SEO at Homes.com! Luckily (for @InLinks), Homes.com got bought out recently creating an opportunity for Grant to follow a new path! Grant fits right into the InLinks “type”. He is passionate about SEO and has been at it for probably as long as I have.…
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